Sunday, February 05, 2017

American Religion

RETREAT TO THE TELE
Gorge, Burp, Fart
pretend it matters
LOGO OF THE MOMENT
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.. SUPER SUNDAY.  The brutality and glory of it all. This is the one day when the religious folks of all denominations are united in ritual celebration.
NFL LOSES
.. It is the hour of the Super Bowl which, interestingly enough, is a term and title now owned by PepsiCo. 
.. Thanks to the indecisive actions of the NFL; rights to the term have passed into corporate hands other than football. It's typical of the times we live in. A mere 25 Billion dollars bought the term and licensing rights. My, my, my [LINK.]
THE GOLDEN MATUKA
.. We're waiting for someone in the crass commercialism of our age to start the licensing of terms like: Matuka, Dry Fly, Spey Cast, Spey Rod, Fly Fishing, Riffles, etc.
.. We may not live long enough to see it: some of you will. The brand conscious entrepreneurs of today will figure out a way to do it.
.. About twenty five years ago a local West Yellowstone fly fisher bought the assets and name of the defunct "Yellowstone Park Company." Look for that brand to rise again.
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FROM CLEVELAND TO L.A.
.. It is almost unAmerican to view this Sooper Ritual with amusement.
.. We do it with fear and trembling in the face of our neighbors who have retreated to their dens of revelry. We'll join them.
.. We'll regale them with the old stories of when professional football was a sport and the Rams were still in Cleveland.
.. Ah, Waterfield to Benton; the first 300 yard receiver in history. Still the fourth-most receiving yards in a game!
.. That brand didn't last long.
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.. The spectacle will go on with little appreciation of it's magical transformation into commercialism. Hell's bells, the commercials attract as much attention as the doin's on the field.
BEAD HEAD SOFT NYMPH
.. Wagers, rivalry's, fights, oaths of allegiance,  and of course snacks, beer, booze, and vomit will grace the celebrations. The great American mid-winter celebration is underway.
.. We're having a sedate breakfast prior to sauntering across the street to see how the neighbors are doing. Maybe some fish talk before the mindless behavior begins.
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WALLPAPER:  CHOCOLATE, BANANA, STRAWBERRY, CREPES